While we can't decide which label size is right for you, we do have a few tips to point you in the right direction.
With so many label sizes available, it can be difficult to try to decide what label size you should use for your particular labelling application. Here are a few things to keep in mind that will help you make your decision (or at least to narrow down your choices).
- What are the dimensions of the item you are labelling?
There are two elements to this; you must make sure that any label you buy will fit the dimensions of the item being labelled while also considering how much space on the item you want to leave clear.
This is most important for products or branded items. For example, customers who are selling products in bottles often have decorative containers for their products and don’t wish to completely cover up the bottle with a label. On the other hand, they also need to bear in mind that the label will curve around the bottle, which will limit the size of label they can use and how they position the information on the label.
So, the first thing you need to do is grab a ruler and get measuring. This should give you a rough idea of the area you have to work within.
- How much information do you need to put on the label?
If you absolutely need to put a lot of information onto a label or if you want to make sure that your text or image really stands out, then you need to make sure that the label is big enough for the job – which means putting some thought into the design elements of your label, such as the font size you want to use or the size and shape of any images you want to include.
Alternatively, if you need a neat and discrete label with only a small bit of text or a small image, then a small label will suit your purposes best.
You may also want to consider the possibility of splitting your information across two or more labels. For example, we have many customers who needs labels for home made products, including food and drink or cosmestics. These customers often need to include a variety of information such as their company name and logo, as well as product details including the ingredients used. In this case, it may be easier and neater to choose one smaller label to display the company name, product name, and company logo (perhaps on the front of the container), and a larger label that can be printed with the more detailed information such as contact information, ingredients, instructions for use, or any health and safety guidelines.
- What sizes are available?
This is one that often catches people out. We supply labels on A4 sheets, which means that the sizes we offer are determined by the dimensions that are created when an A4 sheet is divided into a certain number of labels, while leaving as little waste around and between the labels as possible.
The standard sizes offered by all suppliers of A4 sheets are determined by this same principle and this is the reason that many specific sizes need to be made as bespoke products – manufacturers don’t like to create products in bulk where a large percentage of the material will end up as waste.
It should also be noted that some sizes are standard sizes across manufacturers and suppliers, which means that these sizes tend to be the ones that are available in stock, at better prices, and in a wider range of material and adhesive options.
This means that it’s a good idea to begin with a rough estimate of the sort of size you need, so that you can (hopefully) find a standard size that falls within that range.